It used to be an… ahem… hallmark… of shopping centers large and small: a Hallmark store.

But the Treasure Valley has been without a Hallmark since the 2016 closure of all remaining Jordan’s Hallmark locations – including Milwaukee, Apple St. and Eagle Rd.

A new-to-the-Treasure Valley franchisee took over the former location on Eagle Rd. in November – bringing the cards and gifts retailer back into the Valley.

Winnie’s Hallmark is now open in the Meridian Crossroads Center on Eagle Rd. near Fairview, open each day from 10am-8pm.

This story came from the BoiseDev Facebook group – thanks all!