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New Albertsons stores on Broadway & in Meridian won’t be called Albertsons

Fast in the Morning Wild 101

When the Albertsons market closes on Broadway Ave. this year, it will be replaced by a much larger store.  But in Joe Albertson’s hometown, the store won’t carry his name.

The store will carry the new Market Street Idaho brand – as will a forthcoming location in Meridian in the former Shopko on Fairview near Eagle Rd.

Market Street Idaho was created by a team of passionate, innovative food lovers with the goal of igniting Idaho’s passion for great food and elevated experiences,” said Susan Morris, EVP and Chief Operations Officer of Albertsons Companies said in a prepared statement. “Boise’s deep roots in great local food stem from our farming and ranching industry to our refugee and Basque communities. We think the time is right to bring new culinary experiences many hunger for but haven’t gotten yet locally through our Market Street Idaho stores.”

The Broadway Market Street Idaho store will employ about 200 people according to the company, while the Meridian store will give jobs to 300 folks.  The Broadway store is expected to open this summer while the Meridian store has a late-year timeline.    The existing Broadway Albertsons is now slated to close in April, leaving a gap of a few months without a store in the neighborhood.

Here’s how Albertsons describes the stores:

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Promising exclusive culinary delights and unique dishes, the Treasure Valley’s two Market Street Idaho stores will encourage customers to hone their inner chef through in-store culinary events and classes as well as time savers like catering services, an in-store restaurant style food court and other gourmet creations fit for the most discerning customers.

“In our Market Street Idaho store, our dedicated chocolatier might partner with one of our scratch bakers to create an art deco cake for an exclusive event, or our Head of Catering might work with our sommelier and masters in our fresh team to craft an exclusive wine pairing experience with fresh fruits and cheeses. We’re elevating the idea of what a grocery store can be here,” said John Colgrove, president of the company’s Intermountain division.

The Market Street name and concept are also used for a chain of stores the company acquired in Texas in 2013.

Renderings for the Broadway store show a second-floor Talon Taphouse, as well as in in-store Starbucks.

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