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Internet Auto got a new name & owners. Then the business closed. What happened?

Tamarack Resort Q4 2020

Internet Auto Rent and Sales once blanketed the Boise radio and TV airvwaves with ads promoting the car dealer on Fairview Ave.

Then, earlier this year, the large Vegas-like “INTERNET” signs came off the building. Then, a set of Rackley Auto Group signs went up. New radio spots touted the family-friendly business and power of relationships.

[Car dealer plans townhomes next to Fairview Ave. dealership]

MRH Auto Enterprises purchased the Internet dealerships in Boise, Reno and Winnemucca according to a September news release. The company said it hired new management and sales teams. The new owners held a ribbon-cutting at the dealership on September 17th — but 45 days later, on November 1, Rackley closed its doors.

Now the lot is empty, and the doors locked.

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Tom Rackley, President of MRH Auto, would not comment on the record to BoiseDev about the closure. The company’s store in Reno remains open.

“It is with a heavy heart that we have to announce that as of November 1st, 2019, Rackley Auto Boise has shut its doors,” Rackley Auto wrote on Facebook. “We would like to thank all of our wonderful customers and our truly amazing employees for their support on this adventure.”

John Stephens, the former owner of Internet Auto Rent & Sales, still owns the dealership property at 10175 W. Fairview Ave., according to property records.

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Don Day
Don is the founder and editor of BoiseDev. He is a National Edward R. Murrow Award winner and a Stanford University John S. Knight Fellow.

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